ARC epitomises the core Australian values of selflessness, togetherness and building up others around them by offering various educational courses and traineeships to those who found themselves at odds with the traditional school system. They help Aussies get to where they want to be and empower all who they engage with to reach new heights, building a better future for each individual and a better community for all.
Our brief: To develop a unique take-home kit for a COVID-Christmas with the goal of thanking ARC’s valued clients whose loyalty and trust in them was exemplified as Australian’s unitedly fronted the unpredictable currents of 2020. In doing so, we aimed to reaffirm and embody ARC’s core values through tangible gifts, offering clients a change from the two-dimensional communication methods that became the norm in 2020.
The execution: In what was a year shrouded in doubt and uncertainty ARC forged stronger connections with their clients by means of mutual reliance and shared confidence. As a result, 2020 was a year that provided clarity for some, accelerated team and individual growth for many, and galvanised all.
To commemorate the successful highs and character-building lows enjoyed between ARC and their clients in the face of adversity the ARC managers partnered with us as Brand Promotions to execute said unique take-home kit. Designed to remind everybody of the unit they’re a part of and to rein in the Christmas celebration, the kits were assembled and delivered to each home and were received with radiating positivity. 70 ARC clients received kits comprised of a double wall drink bottle, notebook, pen, and wireless charger – universally useful WFH resources!
It was a pleasure working with ARC to celebrate their efforts and the response certainly left us looking forward to our next joint project.
“Thank you sooo much for the lovely Xmas gifts! We received these today and absolutely love them and have especially loved working with you/ARC Group! We look forward to further developing our partnership and working with you in the new year! Thank you again!”
– Elmo Cloud HR and Payroll
“Hi ARC Team, just wanted to thank you for the lovely gifts. Pleasant surprise and very useful items thank you! Hope you all have a wonderful Christmas. Kind regards,”
– Synergise I.T.