Gift With Purchase
Move the focus from discounting your products and services
whilst building brand value and loyalty
The Brand Promotions team have long been assisting clients such as Coles, Woolworths, David Jones and Myer to effectively utilise ‘Gift With Purchase’ (GWP) promotions. The aim is to attract and entice customers, fostering long-term loyalty resulting in repeat purchases
Companies like Revlon, Clarins and Pfizer regularly entrust us to “partner” with them on high value launches and promotional campaigns
Nestle’s launch of Heaven Chocolate drink with a range of collectable tins that customers could use over and over again
is a great collaboration example
We also worked with Avon to launch their ANEW Skin Care Range, developing a range of stunning and attractive packaging
It’s not unusual for our GWP products to have a perceived value of $20 or more… but cost clients no more than $5 whilst maintaining product quality and brand integrity
So whether you’re looking to launch a new brand, secure more shelf space, attract thousands of new customers or lock in purchasing loyalty, we can assist…